Rachel Nicely | Fitness & Commercial Photographer Charlotte NC

Rachel Nicely is a CPT and wanted headshots and fitness / branding photography for her training business. We got together on an unseasonably cold day to hit the gym. I’ve known Rachel for just about her entire life. Her entire family is full of sweet wonderful people and Rachel is no exception. Watching her grow up and become an incredibly successful and ambitious adult has been so humbling. This girl’s got hustle. Check out just a few highlights from our fitness & branding photo shoot from April!

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Posted by Ashley Lester.
Laura + Dustin | A Blacksburg Cascades Waterfall Engagement Session

Laura and I went back and forth on where to take these photos and she told me that Dustin actually proposed at Niagara Falls - SO COOL. We knew we couldn’t go there but then I realized that Virginia has our own little version of Niagara. Although I haven’t been to The Cascades in over 10 years, I could never forget the beauty of this spot no matter how many years pass. When I mentioned this idea, she told me this was their first date together.. PERFECT.

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Posted by Ashley Lester.
Menu & Food Photography: Levante's Pizza

When I started my food photography business in Charlotte, I always hoped that I would get to work with clients like Levante’s Pizza! As experienced restauranteurs, these guys had a vision for what they hoped to see in their menu and website photography and I helped bring it to life! Since their website was already built, we knew we needed this shots on all white for clean and crisp branding.

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Posted by Ashley Lester.
Pam P. | A Fashion Blogger Session in Uptown Charlotte NC

I’ve known Pam for years but it took us forever to finally work together! We met up on an abnormally warm winter day and walked MILES in Uptown Charlotte for this spontaneous fashion shoot. I’ve done this twice now, walked aimlessly around the city taking photos, and I don’t think I can ever get tired of it. There are countless places to photograph in the Queen City. It’s been a year since we plopped our lives here and I am so thankful for every second. This place has truly been what I needed to blossom both creatively and personally.

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Posted by Ashley Lester.
Facebook Ads 101: Setting Up Your Campaigns Pt. 1

This post will be a big one of a multi part post but perfect for those who are new(er) to running Facebook & Instagram ads. Setting up Ad Campaigns can be pretty daunting if you’ve never ran one before, and although I’ve been doing these for almost 6 years, I’m still learning things every day. BUT - we can walk through it together and get you up and running in no time.

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Posted by Ashley Lester.
Jordan + Taylor | A Roanoke VA Engagement Session

Jordan + Taylor met and fell in love in college where they both attended for what felt like a decade. Their love for each other may be as much as their love for animals but I wouldn’t go that far.. We met on an unseasonably chilly morning, 41° to be exact and I knew they were going to think I was insane for waking them up so early. However, between the gorgeous light we had and the beautiful fall scenery, I’d like to think it was worth it.

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Posted by Ashley Lester.